Student’s Book All the written activities in this book must be

c. 
People 
(not become) ethical consumers if they 
(not care) 
about the environment.
d. 
you 
(buy) products if they 
(be) tested on animals?
e. 
Where 
you 
(go) shopping if you 
(want) to make 
ethical choices?
Listen
9. 
Listen to a conversation between two friends talking about
their shopping habits. What things do they talk about from 
the list?
▪
prices 
▪
Fairtrade products
▪
local products
▪
the environment
▪
recycling
▪
working conditions
10. 
Listen again and complete the sentences with a word or expression.
a. 
Why do you buy so many products that aren’t 
?
b. 
I also have a look at the 
so I can see if they are 
.
c. 
I try to buy 
, so I can support 
.
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79
UNIT 3
Modu
le 2
 Speak 
11. 
Play the game. Follow the instructions.
1. 
Play in groups of three or four. You 
need counters and some dice. 
2. 
Decide who goes first, second, 
third and fourth.
3. 
All players begin at ‘START’.
4. 
When you reach a box, you have 30 seconds to do 
the task.
5. 
The group decides if your answer is complete. If 
not, you go back to the box where you were before.
6. 
The winner is the first player to reach ‘FINISH’.
12. 
Write a short guide about how to be an ethical consumer.
Example: If you buy items from local markets, you will help local farmers.
 Write
START
Name 3 
Colombian 
handicrafts.
Go forward 
two spaces!
Say 3
words that 
have the 
sound 
/ʤ/
(e.g., job).
Describe a 
shopaholic.
Name 4 
essential things 
that we need 
to survive.
Name 2 
steps in the 
process of 
producing 
jeans. 
Name 5 
adjectives 
for describing 
clothes.
How does
Fairtrade help 
producers?
Say 3
words that 
have the 
sound 
/ʧ/ 
(e.g., chop).
Write a 
number with 
6 or more 
figures (e.g. 
235,648). 
Read it.
Do you like 
handicrafts? 
Why or 
why not?
Your friend 
wants to buy a 
birthday present 
for her mother. Think 
of a product that is 
ethically made.
Name 3 
countries in 
Africa.
Explain 
how to be 
an ethical 
consumer.
Name 2 
advertising 
strategies used by 
companies. 
Miss one 
turn!
Give 3 
examples of
bad working 
conditions.
Name 5 
Fairtrade 
products
Finish the
following sentence 
in 3 ways: If it rains 
tomorrow… .
Name 3 
things that 
governments 
spend money 
on.
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
18
19
20
FINISH
Board
game
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© MEN Colombia
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Let's work together
An advertising brochure is a small booklet. It contains 
information about a product. It contains all or some of 
the following sections:
• the name of the product and a logo
• pictures of the product
• a description of the production process
• a description of the product
• information about why people should buy this product
• a profile of the typical customer of the product
• details of how to buy the product (shops, website, etc)
• a slogan 
COLOMBIA
Colombian 
hadicrafts!
THE PRODUCTION PROCESS
•
Where is the product made?
•
Who works on it, and what are their working
conditions?
•
What are the production stages?
THE PRODUCT PROFILE
•
What is your product, exactly?
•
What is it made of?
•
What features does it have?
•
Why is it better than other similar products?
1. 
Work in groups. Choose a product that you would like to advertise. Look back through 
Module 2 to get some ideas of different products. Before you start, check that each group 
has chosen a different product. Decide on a name for your product. 
2. 
Read about a brochure. Then decide which sections you are going to include in your 
brochure. give each student in your group a section to work on.
Make an advertising brochure for a product
Plan your brochure 
3. 
Work individually or in pairs to decide the following information about your product. For 
each section, write a paragraph for the brochure.
Produce your brochure 

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LET'S WORK TOGETHER
© MEN Colombia
81
Modu
le 2
4. 
Create the rest of the brochure. Include the following sections:
• 
a slogan (a short line which attracts people to the product)
• pictures of the product (draw these yourself, or find pictures online or in magazines)
• 
a logo (a design that represents your product)