Self-study 8 Task Match the words and phrases

Task 6. Read the passage below about customer relationship management.

• In most of the lines 1–10 there is one extra word which does not fit. Some lines, however, are correct.

• If a line is correct, put a tick (✓) in the space provided.• If there is an extra word in the line, write that word in the space.

Task 7. Before you read. Some organisations recruit graduates and prepare them over time for senior positions, rather than recruiting senior managers directly from outside. What are the benefits and disadvantages for organisations of this approach?

Reading Read this article from the Financial Times and answer the questions.