Sector insights: skills and performance challenges in the digital and creative sector June 2015


Graduate employment plays an important role



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Sector insights digital and creative slidepack

Graduate employment plays an important role


Almost half of the digital and creative workforce is educated to at least degree level

48%

29%

Digital and creative

All sectors

Digital and creative firms are much more likely to hire university graduates, and less likely to hire school or college leavers

% of firms that have recruited someone to their first job on leaving education in the last 2-3 years



Source: UKCES ESS 2013

Employers reveal a strong preference for recruiting graduates



However, employers reported concerns that graduates do not leave university with the skills they need to be effective in the workplace
  • Courses do not keep pace with technological change
  • Too much reliance on textbooks rather than doing
  • Creative graduates have breadth rather than depth of knowledge
  • Technological change can have an impact in less obviously technical areas, e.g. the ability to write in less formal styles for digital media
  • Employers also highlight lack of soft skills and experience

  • Unemployment rates amongst computer science graduates six months after graduation are the highest amongst all graduates.

    This suggests a significant mismatch between employers’ needs and the skills taught at university



% of those in employment educated to degree level or above, 2012

Source: UKCES Working Futures

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