Public Relations in Higher Education

 

Journal Articles

 

Birkhead, D. 1981 "Avoiding an Academic Fall: A Hard Look at Public Relations's 

Prospects on Campus", Public Relations Quarterly Vol.26(1)

 

De Wet, G. 1986 "Public Relations : An Alternative View" Communicare 59(1)

 

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Fast, C. 1981 "Why Pies are Square" Community College Review (Winter 1981-1982)

 

File, J. 1986 "The Politics of Excellence : University Education in the South African 

Context", Social Dynamics 12(2)

 

Grunig, J.E. 1983 "Basic Research provides Knowledge that makes Evaluation 

Possible", Public Relations Quarterly Vol 28 no.3

 

Higgins, J. 1983 "Public Relations' Role in Strategic Planning for Higher Education", 

Public Relations Journal Vol 39 no.5

 

Keenen, J.H. 1981 "Open Minds and Closed Systems : Comments on the Functions 

and Future of the "Urban" "English-Speaking" University in South Africa", Social 

Dynamics 6(2)

 

Lesly, P. 1982 "The Changing Evolution of Public Relations" Public Relations Quarterly 

Vol.27(4)

 

Louw, P.E. 1991 "The Growth Of Monopoly Control of the South African Press", 

Rhodes Journalism Review, 1992.

 

Pratt, C. 1985 "Public Relations in the Third World. The African Context" Public 

Relations Journal Vol 41 no.2

 

Tomaselli, K.G. November 1991 "Focusing on NU Focus". NU Focus

 

Tomaselli, K.G. and Parker, B. 1986 "The Image of an Open University", Reality.

 

Wolter, L.J. and Miles, S.B.1983 "Towards a Public Relations Theory" Public Relations 

Journal Vol 39 no.9