Pearson New International Edition International pcl tp indd 1

NIGHT AUDIT AND REPORT MANAGEMENT
Altoona Hotel
ADR Report for: 
01/05/xx
Variance
Variance
Date
amount
percentage
1/05/XX
Actual ADR today
$ 97.83
Month-to-date ADR
$ 96.34
$ 1.49
1.55%
Forecasted ADR
$101.23
$(3.40)
⫺
3.36%
Last year, same-date ADR
$ 96.11
$ 1.72
1.79%
Last Year, month-to-date ADR
$ 95.31
$ 2.52
2.64%
FIGURE 9
Sample single day ADR report.
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variance between the two nights. As he does so, David will be better able to sched-
ule staff based on forecasts of room sales.
Literally hundreds of potentially useful revenue-related reports can be generated;
therefore, FOMs must be careful to create, generate, and distribute only those that
will be beneficial. For many properties, the following revenue generation reports are
typically most useful:
•
Revenue by source of business (distribution channel)
•
Revenue by room number
•
Revenue by room type
•
Revenue by rate code
•
Revenue by guest type
•
Revenue by state
•
Revenue by zip code
•
Revenue by telephone area code
•
Revenue by individual travel agency
•
Advanced deposits received
•
Department sales per occupied room
•
Department sales per in-house guest
•
Revenue by guest arrival date
•
Revenue by guest departure date
•
Revenue forecasts for 10 days
•
Revenue forecasts for 30 days
•
Monthly revenue by source
•
Yearly revenue by source
The challenge for FOMs is to determine, create, and distribute revenue analysis
reports that will be the most helpful.