Pearson New International Edition International pcl tp indd 1

REVENUE MANAGEMENT
FIGURE 2
Shared responsibilities for room rate management.
DOSM 
Tasks
Revenue 
Manager 
Tasks
Room 
Rates
FOM 
Tasks
268

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Web site. Still others call the hotel directly to book a reservation. Regardless of
the source, it is critical that the rates encountered by the guest be identical or,
at least, internally consistent. Rates on a Web site and all other e-based deliv-
ery systems should be monitored (reviewed) regularly by the hotel’s revenue
manager. If rates are adjusted after consultation with the FOM, the informa-
tion must be relayed to the hotel’s in-house reservations staff. This is true of
rates to be charged for dates far into the future as well as for day of.