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How to Have a Good Day Harness the Power of Behavioral Science to Transform Your Working Life - PDF Room

NOTES
INTRODUCTION
1.
For example, Gallup found that only 29 percent of employees in the US feel engaged by their work, and
that “engagement rates trend downward slightly with employees’ higher levels of educational attainment.”
Worldwide, they found only 13 percent felt engaged: Gallup (2013) 
State of the American Workplace
. (Free
download available from 
http://www.gallup.com/services/176735/state-global-workplace.aspx
.) The
Conference Board said “for the eighth straight year, less than half of US workers are satisfied with their
jobs,” in: Cheng, B., Kan, M., Levanon, G., & Ray, R.L. (2014). 
Job Satisfaction Survey
: The Conference
Board.
THE SCIENCE ESSENTIALS
1.
Milgram, S. (1963). Behavioral study of obedience. 
Journal of Abnormal and Social Psychology,
67
(4),
371–378.
2.
Kahneman, D., & Tversky, A. (1979). Prospect theory: An analysis of decision under risk. 
Econometrica,
47
(2), 263–291.
3.
Keith Stanovich and Richard West, in particular, wrote an influential paper defining the two systems as
System 1 and System 2, terminology that Daniel Kahneman also uses. Stanovich, K.E., & West, R.F.
(2000). Individual difference in reasoning: Implications for the rationality debate? 
Behavioral and Brain
Sciences, 23
, 645–726.
4.
A version of Daniel Kahneman’s Nobel Prize acceptance speech on December 8, 2002, was published as:
Kahneman, D. (2003). A perspective on judgment and choice: Mapping bounded rationality. 
American
Psychologist, 58
(9), 697–720.
5.
Kahneman, D. (2011). 
Thinking Fast and Slow.
New York: Farrar, Straus and Giroux.
6.
When a string of data—for example, a group of digits—is sufficiently closely connected in our memories
that recalling one part of it draws forth the rest, it can count as one “chunk.” So the reason that we might
remember a seven-digit phone number is because we’ve turned it into two chunks of three and four digits,
respectively—or even, with repetition, one single chunk. See: Cowan, N. (2008). What are the differences
between long-term, short-term, and working memory? 
Progress in
Brain Research 169,
323–338. See also:
Cowan, N. (2001). The magical number 4 in short-term memory: A reconsideration of mental storage
capacity. 
Behavioral and Brain Sciences, 24
, 87–185.
7.
Dux, P.E., Ivanoff, J., Asplund, C.L., & Marois, R. (2006). Isolation of a central bottleneck of
information processing with time-resolved FMRI. 
Neuron, 52
(6), 1109–1120. (See 
Chapter 4
for other
multitasking references.)
8.
Baumeister, R., & Tierney, J. (2011). 
Willpower: Rediscovering the Greatest Human Strength
. New
York: Penguin.
9.
Shiv, B., & Fedorikhin, A. (1999). Heart and mind in conflict: The interplay of affect and cognition in


consumer decision making. 
Journal of Consumer Research, 26
, 278–292.
10.
Treisman, A., & Geffen, G. (1967). Selective attention: Perception or response? 
Quarterly Journal of
Experimental Psychology, 19
(1), 1–17.
11.
Simons and Chabris write entertainingly about this and other selective attention research in their book:
Chabris, C.F., & Simons, D.J. (2010). 
The Invisible Gorilla: And Other Ways Our Intuitions Deceive Us
.
New York: Crown. The original academic article is: Simons, D.J., & Chabris, C.F. (1999). Gorillas in our
midst: Sustained inattentional blindness for dynamic events. 

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