Fundamentals of Management, 8th ed



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Bog'liq
management english

organization development

is a planned effort that is

organization-wide, managed from the top, and intended to increase organizational effec-

tiveness and health through planned interventions in the organization’s process, using

behavioral science knowledge.

25

The theory and practice of OD are based on several



very important assumptions. The first is that employees have a desire to grow and

develop. Another is that employees have a strong need to be accepted by others within

the organization. Still another critical assumption of OD is that the total organization

and the way it is designed will influence the way individuals and groups within the orga-

nization behave. Thus, some form of collaboration between managers and their employ-

ees is necessary to (1) take advantage of the skills and abilities of the employees and

(2) eliminate aspects of the organization that retard employee growth, development,

and group acceptance. Because of the intense personal nature of many OD activities,

many large organizations rely on one or more OD consultants (either full-time employ-

ees assigned to this function or outside experts hired specifically for OD purposes) to

implement and manage their OD program.

26

OD Techniques

Several kinds of interventions or activities are generally considered

part of OD. Some OD programs may use only one or a few of these; other programs

use several of them at once.

Emphasize top management’s commitment

to the reengineering effort

Develop goals and a strategy for

reengineering effort

Create a sense of urgency among members

of the organization

Start with a clean slate; in effect, re-create

the organization

Optimize top-down and bottom-up

perspectives

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