Microsoft Word 2007 ichrie conference Proceedings Final-Final 06-06-07. doc

Action 10: The Development of Advanced Hospitality Programs 
Unfortunately, the majority of hospitality programs offered in Cyprus are perceived by the public as 
vocational. The public believes that such programs aim to equip students with the basic technical skills essential for 
a hospitality career. While such programs may serve certain operational imperatives, they may also discourage 
others who wish to be exposed to a more academic learning environment. It is important to note that no public 
university offers a four-year hospitality degree in Cyprus; a country that bases its economy on this industry. The 
development and offering of advanced hospitality degrees by the newly established Cyprus University of 
Technology may assist in the transformation of the public’s perception towards hospitality education.