Microsoft Word 2007 ichrie conference Proceedings Final-Final 06-06-07. doc


KATRINA AND ITS EFFECTS ON NEW ORLEANS TOURISM



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CONSUMERS ENVIRONMENTAL CONCERN IN THE L

KATRINA AND ITS EFFECTS ON NEW ORLEANS TOURISM 
After Katrina, the City of New Orleans was truly in a state of disaster. To make matters worse for the 
tourism industry, the national and international media was airing every detail of this crisis, repeatedly. Conventions 
that were scheduled for the imminent future began canceling. Not only had the Convention Center and Superdome 
endured tremendous wear and tear by the evacuees who had been temporarily housed in them, but meeting planners 
also lacked confidence that the city would be repaired in time to handle their meetings. Cancellations for the short 
term were understandable, but the magnitude of the crisis began to be realized when conventions set far off into the 
future began canceling 
The biggest hurdle facing the New Orleans’ tourism industry, however, is the perception that the city is 
somehow tarnished as a tourist destination. As suggested by Faulkner, (2001: 142.) “by virtue of the power of the 
media and the tendency for negative images to linger, the recovery of destinations usually takes longer than the 
period required for the restoration of services to normalcy.”
In March 2006 (seven months post-Katrina), a perceptions study of a panel of 5,000 online travelers, 22% 
indicated they believed that some neighborhoods of New Orleans still had standing flood water from Hurricane



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