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best shopping cities in the world



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12 best shopping cities in the world


Violet Kim, for CNN • Updated 19th February 2014
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(CNN) — From a shopper's perspective, frequent traveling can be crippling. It can get worse in the holiday season where Christmas dominates many people's calendars. Why buy something in one city when a trip to a better shopping city is coming up?
To pinpoint which cities around the world deliver the most gratifying, enjoyable shopping experiences, we consulted global experts, such as fashion merchandising firm Donegar Creative Services and Marie Bergfelt, senior spokesperson for Global Blue, which publishes the Globe Shopper City Index.
Then we judged cities in four areas, using a 1-to-10 scoring scale for each category:
1. Getting around: Quality of public transportation, affordability and availability of cabs, transport time
2. Value: Bargain opportunities, such as sale seasons and average prices.
3. Variety: Number of available brands, range of shopping categories, quantity of upscale shops, department stores, boutique and vintage retailers and market stalls.
4. Experience: City beauty, quality of window displays and shop décor, friendliness and competence of clerks and service staff, dining and accommodation options.
Then we charged into the breach.

12. Seoul


Getting around: 4 Value: 7 Variety: 4 Experience: 6 Total: 21
Fact: South Korea has a serious addiction to shopping. The most serious in the world, in fact.
South Korea recorded more credit card transactions per person than any other country in 2011, and all merchants are required by law to accept credit cards no matter how low the price. Yes, that means the phrase "cash only, please" is technically illegal.
This translates to a capital city bursting with shops of a dizzying array of types and sizes, from LED-fish-scale-studded luxury department stores to towering all-nighter shopping malls to trendy street carts, which all reflect the ever-changing hottest item of the moment.
While foreign luxury goods tend to get a hefty mark-up (except at the airport, which boasts the first Louis Vuitton airport duty free store, as well as cheap prices for most foreign brands), local boutiques tend to be cheap and chic.
The city also has a good mix of the old and new, according to the Globe Shopper Index, which recommends the Seoul Folk Flea Market, Namdaemun Market and Gyeongdong Market for a shopping spree of more traditional goods.

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