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Bog'liq
[N. Gregory(N. Gregory Mankiw) Mankiw] Principles (BookFi)

D
1
to 
D
2
. This shift indicates that the quantity
of ice cream demanded is higher at every price.
3.
As Figure 4-10 shows, the increase in demand raises the equilibrium price
from $2.00 to $2.50 and the equilibrium quantity from 7 to 10 cones. In other
words, the hot weather increases the price of ice cream and the quantity of
ice cream sold.
Shifts in Cur ves versus Movements along Cur ves
Notice that when
hot weather drives up the price of ice cream, the quantity of ice cream that firms sup-
ply rises, even though the supply curve remains the same. In this case, economists
say there has been an increase in “quantity supplied” but no change in “supply.”
Ta b l e 4 - 7
A T
HREE
-S
TEP
P
ROGRAMFOR
A
NALYZING
C
HANGES IN
E
QUILIBRIUM
1. Decide whether the event shifts the supply curve or demand curve (or perhaps
both).
2. Decide which direction the curve shifts.
3. Use the supply-and-demand diagram to see how the shift changes the
equilibrium.


8 4
PA R T T W O
S U P P LY A N D D E M A N D I : H O W M A R K E T S W O R K
“Supply” refers to the position of the supply curve, whereas the “quantity sup-
plied” refers to the amount suppliers wish to sell. In this example, supply does not
change because the weather does not alter firms’ desire to sell at any given price. In-
stead, the hot weather alters consumers’ desire to buy at any given price and
thereby shifts the demand curve. The increase in demand causes the equilibrium
price to rise. When the price rises, the quantity supplied rises. This increase in quan-
tity supplied is represented by the movement along the supply curve.
To summarize, a shift 
in
the supply curve is called a “change in supply,” and a
shift 
in
the demand curve is called a “change in demand.” A movement 
along
a
fixed supply curve is called a “change in the quantity supplied,” and a movement
along
a fixed demand curve is called a “change in the quantity demanded.”
E x a m p l e : A C h a n g e i n S u p p l y
Suppose that, during another summer,
an earthquake destroys several ice-cream factories. How does this event affect the
market for ice cream? Once again, to answer this question, we follow our three
steps.
1.
The earthquake affects the supply curve. By reducing the number of sellers,
the earthquake changes the amount of ice cream that firms produce and 
sell at any given price. The demand curve is unchanged because the
earthquake does not directly change the amount of ice cream households
wish to buy.
2.
The supply curve shifts to the left because, at every price, the total amount
that firms are willing and able to sell is reduced. Figure 4-11 illustrates this
decrease in supply as a shift in the supply curve from 
S
1
to 
S
2
.
Price of
Ice-Cream
Cone
2.00
$2.50
0
7
10
Quantity of 
Ice-Cream Cones
Supply
New equilibrium
Initial
equilibrium
D
1
D
2
3. . . . and a higher
quantity sold.
2. . . . resulting
in a higher
price . . .
1. Hot weather increases
the demand for ice cream . . .
F i g u r e 4 - 1 0
H
OW AN
I
NCREASE IN
D
EMAND
A
FFECTS THE
E
QUILIBRIUM
.
An
event that raises quantity
demanded at any given price
shifts the demand curve to the
right. The equilibrium price and
the equilibrium quantity both
rise. Here, an abnormally hot
summer causes buyers to
demand more ice cream. The
demand curve shifts from 

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