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[Chaffey, Dave] Digital business and E-commerce 2nd book

Emergent strategy 

Strategic analysis, strategic 

development and strategy implementation are interrelated 

and are developed together.



Employee communications monitoring 

Companies 

monitor staff emails and websites they access.

Encryption 

See Asymmetric encryption and Symmetric 

encryption.

Enterprise application integration (EAI) 

Software 

used to facilitate communications between business 

applications including data transfer and control.



Enterprise resource planning (ERP) 

applications 

Enterprise applications used to manage 

information about organisational resources such as raw 

materials, products, staff and customers as part of delivery 

of a product or service.

Enterprise social media software 

Systems used 

inside organisations to enable  real-  time collaboration 

between employees and other stakeholders such as 

customers and suppliers to support business processes 

such as customer service, supply chain management and 

new product development. Collectively these tools are 

sometimes referenced as Enterprise 2.0.



Entity 

A grouping of related data, such as a customer 

entity. Implemented as a table.


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