Language note
The word
savvy
comes from the French word
savoir
= to know, and refers to
a person who can cope well with a situation that others may find difficult. If a
politician or business is
media-savvy
, they know how to get the right sort of
publicity.
l
Briefing a website designer
l
Analysing problems and providing solutions
l
Planning and writing a blog
l
Creating a podcast
74
PhotocoPiable
Cambridge English for
the Media
TEACHER’S NOTES
Professional English
Cambridge English for the Media Cambridge University Press 2009
www.cambridge.org/elt/englishforthemedia
UNIT 6
New media
b
Students work individually to label the home page and then check their answers
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