Everything Is F*cked

How to choose a scapegoat. No religion is complete without a common enemy upon which to
project  one’s  inner  turmoil.  Life  is  messy,  but  why  deal  with  your  problems  when  you  can  just
blame  somebody  else  for  them?  That’s  right,  you’ll  discover  the  best  way  to  choose  an  evil
boogeyman  (or  boogeywoman!)  and  how  to  convince  your  followers  to  hate  him/her.  Nothing
unites us like hating the same enemy. Get your assault rifles ready!
And finally, how to make money. Why start a religion if you don’t profit from it? My guide
will  give  you  all  the  nitty-gritty  details  on  how  to  milk  the  most  out  of  your  followers.  Whether
you’re into money, fame, political power, or blood orgies, I’ve got you covered!
Look, we all need communities to build hope. And we all need hope to not go
utterly fucking insane and start snorting bath salts. Religions are the basis for
that  communal  hope.  And  we’re  going  to  learn  how  to  build  them  from
scratch.
Religions  are  a  beautiful  thing.  When  you  get  enough  people  together

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with  the  same  values,  they  behave  in  ways  they  never  would  when  alone.
Their hope amplifies in a sort of network effect, and the social validation of
being  part  of  a  group  hijacks  their  Thinking  Brains  and  lets  their  Feeling
Brains run wild.
1
Religions  bring  groups  of  people  together  to  mutually  validate  one
another and make one another feel important. It’s a big silent agreement that
if  we  all  come  together  under  some  shared  purpose,  we  will  feel  important
and  worthy,  and  the  Uncomfortable  Truth  will  be  just  that  much  farther
away.
2
This is hugely satisfying psychologically. People just lose their shit! And
best of all, they become highly suggestible. Paradoxically, it’s only in a group
environment that the individual has no control, that he gains the perception of
perfect self-control.
The danger of this immediate access to the Feeling Brain, though, is that
large groups of people tend to do highly impulsive and irrational shit. So, on
the one hand, people get to feel whole, like they’re understood and loved. On
the other hand, they sometimes transform into murderous, angry mobs.
3
This  guide  will  take  you  through  the  details  of  establishing  your  own
religion  so  you  can  reap  the  benefits  of  thousands  of  suggestible  followers.
Let’s get started.

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