Digital Minimalism

fifty minutes 
per day
 on Facebook products alone
: David Cohen,
“How Much Time Will the Average Person Spend on Social Media During
Their Life? (Infographic),” Adweek, March 22, 2017,
http://www.adweek.com/digital/mediakix-time-spent-social-media-
infographic
.
“[Twitter] scares me”
: George Packer, “Stop the World,” New Yorker,
January 29, 2010, 
https://www.newyorker.com/news/george-packer/stop-
the-world
.
By October, 14 percent of the company’s ad revenue
: Josh Constine,
“Study: 20% of Ad Spend on Facebook Now Goes to Mobile Ads,”
TechCrunch, January 7, 2013,
https://techcrunch.com/2013/01/07/facebook-mobile-ad-spend
.
Facebook reported that 62 percent of its revenue
: Ellis Hamburger,
“Facebook’s New Stats,” The Verge, July 23, 2014,
https://www.theverge.com/2014/7/23/5930743/facebooks-new-stats-1–
32-billion-users-per-month-30-percent-only-use-it-on-their-phones
.
by 2017, mobile ad revenue rose to 88 percent
: “Ad Revenue Growth
Continues to Propel Facebook,” Great Speculations (blog), Forbes,
November 2, 2017,
https://www.forbes.com/sites/greatspeculations/2017/11/02/ad-revenue-
growth-continues-to-propel-facebook/#54b22b2865ed
.
mobile pays the bills
: For a more detailed breakdown of Facebook
revenue, see this summary on their website of the most recent quarterly
report (at the time of this writing), which now has mobile ad revenue at 89
percent: 
https://investor.fb.com/investor-news/press-release-
details/2018/Facebook-Reports-Fourth-Quarter-and-Full-Year-2017-
Results/default.aspx
.

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He called it, appropriately enough, Freedom
: For more on the
Freedom software, its features, its user count, and research on increased
productivity, see 
https://freedom.to/about
.