Development dynamics of tourism in Indonesia Contents Introduction

Competitiveness Index (WEF)	n.a.	40	n.a.
30
Foreign Visitor Arrivals (in million)	12	15	17	20
Domestic Tourists (in million)	260	265	270	275

It is also important for authorities to build a magnetic brand for the country as a whole. While the island of Bali already has a strong brand that is widely known across the globe, Indonesia as a whole hasn't.