Convenience

The Nature of Entrepreneurship
129
The Role of Entrepreneurship in Society
129
Job Creation
131
Innovation
132
Importance to Big Business
133
Strategy for Entrepreneurial Organizations
133
Choosing an Industry
133
Services,
133 • Retailing,
134
Contents
ix
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A New Model for Going Green
135
Construction,
136 • Finance and Insurance,
136 • Wholesaling,
137
• Transportation,
137 • Manufacturing,
137
Emphasizing Distinctive Competencies
139
Identifying Niches in Established Markets,
139 • Identifying New Markets,
139
Samuel Adams Makes Headway
140
First-Mover Advantages,
141
Writing a Business Plan
141
Entrepreneurship and International Management
141
Structure of Entrepreneurial Organizations
142
Starting the New Business
142
Buying an Existing Business,
142 • Starting from Scratch,
143
Financing the New Business
143
Personal Resources,
143 • Strategic Alliances,
144 • Lenders,
144 • Venture Capital
Companies,
144 • Small-Business Investment Companies,
144 • SBA Financial
Programs,
145
Sources of Management Advice
145
Advisory Boards,
145 • Management Consultants,
145 • The Small Business
Administration,
146 • Networking,
147
Franchising
147