Common Stocks and Uncommon Profits and Other Writings



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Common Stocks and Uncommon Profits and Other Writings ( PDFDrive )(1)

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How much diversification is really necessary and how much is dan- 
gerous? It is somewhat like infantrymen stacking rifles. A rifleman can-
not get as firm a stack by balancing two rifles as he can by using five
or six properly placed. However, he can get just as secure a stack with 
five as he could with fifty. In this matter of diversification, however,
there is one big difference between stacking rifles and common stocks. 
With rifles, the number needed for a firm stack does not usually
depend on the kind of rifle used. With stocks, the nature of the stock 
itself has a tremendous amount to do with the amount of diversifica- 
tion actually needed. 
Some companies, such as most of the major chemical manufactur- 
ers, have a considerable degree of diversification within the company 
itself. While all of their products may be classified as chemicals, many of 
these chemicals may have most of the attributes found in products from 
completely different industries. Some may have completely different 
manufacturing problems. They may be sold against different competi- 
tion to different types of customers. Furthermore at times when only 
one type of chemical is involved, the customer group may be such a 
broad section of industry that a considerable element of internal diver- 
sification may still be present. 
The breadth and depth of a company’s management personnel— 
that is, how far a company has progressed away from one-man manage- 
ment—are also important factors in deciding how much diversification 
protection is intrinsically needed. Finally, holdings in highly cyclical 
industries—that is, those that fluctuate sharply with changes in the state 
of the business cycle—also inherently require being balanced by some-
what greater diversification than do shares in lines less subject to this 
type of intermittent fluctuation. 
This difference between the amount of internal diversification 
found in stocks makes it impossible to set down hard and fast rules as to 
the minimum amount of diversification the average investor requires for 
optimum results. The relationship between the industries involved will 
also be a factor. For example, an investor with ten stocks in equal 
amounts, but eight of them bank stocks, may have completely inade-
quate diversification. In contrast, the same investor with each of his ten 
stocks in a completely different industry may have far more diversifica- 
tion than he really needs. 
Recognizing, therefore, that each case is different and that no pre-
cise rules can be laid down, the following is suggested as a rough guide 



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