8. Review of consumer opinions (30 minutes)
The teacher selects an ad for a product or service that may interest students. Distributes a questionnaire, answering the questions of which you can find out how much time (per day, per week, per month) on average they watch TV.
The teacher gives a warning that they will show a commercial. On the blackboard, he writes down questions that need to be answered:
What is the message?
What target audience is the message aimed at?
Are you part of the target audience?
Do you find the message convincing?
Students view ads.
Students in groups discuss their answers to questions.
Students watch the video again to make sure that their answers are correct.
9. Fill out the video pass (10-15 minutes)
The teacher selects a passage in which the storyline is clearly visible. Records its beginning and end (approximately one minute long).
Explains to the class that two passages will be shown. The task of students is to write a story that connects these passages.
Students watch the first passage.
Students (in groups) discuss the situation and characters (and a group representative expresses the group's opinion).
Students watch the second passage. The order of discussion is the same.
Compare two passages - place, events, character relationships, and so on.
Each group composes a story that connects these two events.
A representative of each group reads (or narrates) your own version. Students compare the persuasiveness and other advantages of the story.
Students watch the entire passage, then compare their stories with the original.
10. Create a video clip (40-50 minutes)
The teacher selects a music video clip, preferably one that the class hasn't seen. The teacher writes down the words of the song, makes a questionnaire of two parts: in the first - questions about the lyrics of the song and its performance, and in the second-about the accompanying video sequence.
Distributes words to students. The mood and content of the song are discussed.
Distributes the questionnaire. The teacher warns the class that at first they will only listen to the song, so you need to answer the first part of the questionnaire.
The song is played on a tape recorder or video, and the image is closed.
Students in groups discuss what image they would use to accompany certain parts of the song (the second part of the questionnaire).
Bands tell you what kind of music video they would make for this song.
The teacher shows the video.
The class answers the following questions: Is the video what they expected? Did anything in the pictures surprise them? Do the pictures add to their understanding of the song? Which do they prefer - listening only or watching the music video?
The video is shown again to clarify the controversial points.