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Vocabulary Quality and standards

2

The marketing manager: Quality means meeting the customer’s needs and expectations.

The design engineer: Quality is designing and producing reliable products that do what they’re supposed to do.

The process engineer: Quality means delivering products or services to customers faster, better and cheaper.

Quality auditors: Quality is the correct application of procedures and standards. The end-user: Quality means that goods are not defective or damaged.

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1. 
   End-user
   
2. 
   Process engineer
   
3. 
   Auditor
   

4

1. 
   auditors
   
2. 
   specifications
   
3. 
   tolerances
   
4. 
   standardized
   
5. 
   reliable / unreliable
   
6. 
   improvement
   
7. 
   compliance
   
8. 
   satisfaction
   

5

+ tough, durable, reliable, heavy-duty

– fragile, shoddy, flawed, cracked, poorly designed, flimsy, scratched

+ / – disposable

7

1 e 2 b 3 a 4 c 5 d 6 i 7 j 8 g 9 f 10 h

8

1. 
   resource management
   
2. 
   design fault
   
3. 
   customer expectations
   
4. 
   continuous improvement
   
5. 
   technical specifications
   
6. 
   industry standard
   
7. 
   measurable objectives
   
8. 
   statutory requirements
   
9. 
   best practice
   
10. 
    quality assurance
    

3.