Are You suprised ?

The Publicistic Style. It became a separate style in the 18^th century and falls into three varieties, each having its own distinctive features. They are:

• 
  Oratory and speeches (oratorical substyle, radio and TV commentary);
  
• 
  Essay (moral, philosophical, literary);
  
• 
  Journalistic articles (political, social, economic) in newspapers and magazines.
  

The general aim of this style is:

• 
  To constantly and deeply influence public opinion;
  
• 
  To convince the reader or the listener that the interpretation given by the writer or the speaker is the only correct one;
  
• 
  To cause them to accept the given viewpoint not only through logical argumentation but through emotional appeal as well.