Andijan Machine Building Institute Faculity of Mechanical Technology major of Technological machine and equipments 22 group course First name : muhammadqodir last name: obidjonov

Competing primarily against European and Japanese manufacturers, Trek began to have an impact quickly, gaining industry attention both for the quality of its bikes and for being an American company. Trek bicycles were especially popular in the Midwest, the company's own backyard. By 1978, however, Trek was distributing to both coasts, as well as to other bicycling hotspots, such as Colorado. After only three years in business, the company's annual sales had grown to $750,000.

• Competing primarily against European and Japanese manufacturers, Trek began to have an impact quickly, gaining industry attention both for the quality of its bikes and for being an American company. Trek bicycles were especially popular in the Midwest, the company's own backyard. By 1978, however, Trek was distributing to both coasts, as well as to other bicycling hotspots, such as Colorado. After only three years in business, the company's annual sales had grown to $750,000.
• By 1980, Trek had outgrown its original plant. The company moved to a new facility in Waterloo, and there it began mass-producing bicycles. Sales were so brisk that Trek also contracted a Taiwanese firm to produce some of the company's bikes. Among bicycling enthusiasts, Trek was quickly gaining a reputation as a producer of the very highest caliber of bicycles available, and its sales reflected that reputation. During the early 1980s, sales virtually doubled each year.

The Age of Mountain Bikes

• The Age of Mountain Bikes
• In 1983 Trek became a fairly early entrant into the mountain bike market, with the introduction of its 850 model. Developed in California in the late 1970s, mountain bikes featured more comfortable seats, fatter tires, and more gears than the ten-speed road bikes that dominated the market at the time. Fueled in large part by the surging popularity of mountain bikes, Trek sold more than 45,000 bikes in 1984. The company also launched its Trek Components Group that year.
• During the 1980s, Trek was one of the very few American companies that stood in the way of an all-out takeover of bicycle manufacturing by Taiwanese factories. Although even Trek continued to import some of its bikes from Taiwan, the company found that it was able to offset the somewhat higher costs associated with manufacturing in America by saving on ocean shipping and cutting out other middlemen. Even labor costs proved to be a relatively minor problem, since making bikes was seen by young employees, many of them avid bicycling hobbyists themselves, as a fairly glamorous job, and those employees, therefore, were willing to work for rather modest wages. As Trek expanded its facilities over the next several years, it was able to rely less and less on imports.
• After a conflict with cofounder Burke, Hogg left Trek in 1985 to start his own bicycle company in California. In spite of the changes, Trek continued to grow at an impressive rate. In 1985 the company introduced its first aluminum road bike, Model 2000. Its first carbon composite road bike, Model 2500, hit the market the following year. By 1986 sales had soared to $16 million, and surging demand led to the addition of 75,000 square feet to the company's Waterloo manufacturing facility.