Advertisment article Papadimitriou Gerardo pdf

Tertiary Education and Management

Publication details, including instructions for authors and

subscription information:

http://www.tandfonline.com/loi/rtem20

Exploring advertising in higher

education: an empirical analysis in

North America, Europe, and Japan

Antigoni Papadimitriou

a

 & Gerardo Blanco Ramírez

b

a

 Management and Leadership Program, Hellenic College,

Brookline, MA, USA

b

 Department of Leadership in Education, University of

Massachusetts, Boston, MA, USA

Published online: 10 Feb 2015.

To cite this article: Antigoni Papadimitriou & Gerardo Blanco Ramírez (2015): Exploring advertising

in higher education: an empirical analysis in North America, Europe, and Japan, Tertiary Education

and Management, DOI: 

10.1080/13583883.2014.999702