A01 chaf6542 06 se fm indd



Download 29,46 Mb.
Pdf ko'rish
bet216/1447
Sana15.08.2021
Hajmi29,46 Mb.
#148217
1   ...   212   213   214   215   216   217   218   219   ...   1447
Bog'liq
[Chaffey, Dave] Digital business and E-commerce 2nd book

Uniform (universal) 

resource locator 

(URL)

A web address used to 

locate a web page on a 

web server.



URL strategy

A defined approach to 

forming URLs, including 

the use of capitalisation, 

hyphenation and  sub- 

 domains for different 

brands and different 

locations. This has 

implications for promoting 

a website offline through 

promotional or vanity 

URLs, search engine 

optimisation and 

findability.

A clean URL which fits 

many of these aims is 

http://www.domain.com/

folder-name/document-

name. Care must be 

taken with capitalisation 

since Linux servers parse 

capitals differently from 

 lower-  case  letters.

Box 3.2


What’s in a URL?

A great example of different URL components is provided by Google engineer Matt 

Cutts (Cutts, 2007). He gives this example:

http://video.google.co.uk:80/videoplay?docid=-7246927612831078230&hl=en#00

h02m30s

Here are some of the components of the URL:

● 

The protocol is http. Other protocols include https, ftp, etc.



● 

The host or hostname is video.google.co.uk.

● 

The subdomain is video.



● 

The domain name is google.co.uk.

● 

The  top-  level domain or TLD is uk (also known as gTLD). The uk domain is also 



referred to as a  country-  code  top-  level domain or ccTLD. For google.com, the TLD 

would be com.

● 

The  second-  level domain (SLD) is co.uk.



M03_CHAF6542_06_SE_C03.indd   91

7/22/14   1:36 AM




92


Download 29,46 Mb.

Do'stlaringiz bilan baham:
1   ...   212   213   214   215   216   217   218   219   ...   1447




Ma'lumotlar bazasi mualliflik huquqi bilan himoyalangan ©hozir.org 2024
ma'muriyatiga murojaat qiling

kiriting | ro'yxatdan o'tish
    Bosh sahifa
юртда тантана
Боғда битган
Бугун юртда
Эшитганлар жилманглар
Эшитмадим деманглар
битган бодомлар
Yangiariq tumani
qitish marakazi
Raqamli texnologiyalar
ilishida muhokamadan
tasdiqqa tavsiya
tavsiya etilgan
iqtisodiyot kafedrasi
steiermarkischen landesregierung
asarlaringizni yuboring
o'zingizning asarlaringizni
Iltimos faqat
faqat o'zingizning
steierm rkischen
landesregierung fachabteilung
rkischen landesregierung
hamshira loyihasi
loyihasi mavsum
faolyatining oqibatlari
asosiy adabiyotlar
fakulteti ahborot
ahborot havfsizligi
havfsizligi kafedrasi
fanidan bo’yicha
fakulteti iqtisodiyot
boshqaruv fakulteti
chiqarishda boshqaruv
ishlab chiqarishda
iqtisodiyot fakultet
multiservis tarmoqlari
fanidan asosiy
Uzbek fanidan
mavzulari potok
asosidagi multiservis
'aliyyil a'ziym
billahil 'aliyyil
illaa billahil
quvvata illaa
falah' deganida
Kompyuter savodxonligi
bo’yicha mustaqil
'alal falah'
Hayya 'alal
'alas soloh
Hayya 'alas
mavsum boyicha


yuklab olish