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business process automation 

(BPA)

. Although benefits can be achieved through this approach, the improvements may not 

be sufficient to generate a return on investment.

A staged approach to the introduction of BPR has been suggested by Davenport (1993). 

This can also be applied to digital business change. He suggests the following stages that can 

be applied to digital business:

● 

Identify the process for innovation – these are the major business processes from the 

organisation’s value chain which add most to the value for the customer or achieve the