Digital business defined
Digital business
is broader in its scope than e-commerce. It is similar to the
term e-business (which was first coined by IBM), who described it in 1997 as:
e‑business (e’biz’nis) – the transformation of key business processes
through the use of Internet technologies.
In the sixth edition of this book we have changed from using the term
e-business to using digital business since it reflects the current usage in
industry and research on the impact of digital technologies on business.
Buy‑ side
e‑commerce
E‑commerce transactions
between a purchasing
organisation and its
suppliers.
Sell‑ side
e‑commerce
E‑commerce trans actions
between a supplier
organisation and its
customers.
Figure 1.4
The distinction between buy‑ side and sell‑ side e‑commerce
Intranet
Digital business
Internet and
extranet
Suppliers
Key
Suppliers’ suppliers
Organisational processes
and functional units
Intermediaries
Customers
Customers’ customers
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