A01 chaf6542 06 se fm indd

.

SciVisum (2005) Internet Campaign Effectiveness Study. Press Release, July: 

www.scivisum.

co.uk

.

Smart Insights (2010) Our interview with Malcolm Duckett about Magiq dynamic person-

alization. 7 August 2010: 

www.smartinsights.com/ecommerce/web-personalisation/

dynamic-personalization-software-maqiq/

.

Smart Insights (2013) Mobile Marketing Strategy Guide by Rob Thurner and Dave Chaffey. 

April 2013. Published online at: 

www.smartinsights.com/mobile-marketing

.

Smoothspan (2007) How Many Tenants For a Multitenant SaaS Architecture? 

Blog posting, 30 October: 

http://smoothspan.wordpress.com/2007/10/30/

how-many-tenants-for-a-multitenant-saas-architecture/

.

Spinrad, P. (1999). The new cool. Akamai overcomes the Internet’s hotspot problem. Wired, 

7  August,   152–  4.

The Register (2004) Wobbly shopping carts blight UK e-commerce: The Register.Co.uk, 

4 June.

Vlosky, R., Fontenot, R. and Blalock, L. (2000) Extranets: impacts on business practices and 

relationships. Journal of Business and Industrial Marketing,  15(6),   438–  57.

VMware (2007) Association of Teachers and Lecturers, customer success story: 

www.

vmware.com/pdf/atl.pdf

.

VMware (2008) Virtualization Basics: 

www.vmware.com/virtualization

.

Wired (2007) The Great Firewall: China’s Misguided – and Futile – Attempt to Control 

What Happens Online. Wired 15.11, by Oliver August, 23 August.

Web links

A brief history of the Internet 

(www.zakon.org/robert/internet/timeline)

 An Internet 

timeline.

CIO Magazine 

(www.cio.com/research/intranet)

 Intranet and extranet research centre.

Forrester Marketing Blog 

(http://blogs.forrester.com/marketing/)

 Forrester analysts write 

about developments in technology.

M03_CHAF6542_06_SE_C03.indd   125

7/22/14   1:37 AM

---

126

Part 1  Introduction

Google (

www7.scu.edu.au/programme/fullpapers/1921/com1921.htm

) Interesting, but 

technical, article on Google, ‘The anatomy of a  large-  scale hypertextual web search engine’.

Howstuffworks (

www.howstuffworks.com

) Good explanations with diagrams of many 

Internet technologies.

Intranet Benchmarking Forum (

www.ibforum.com

). Membership service disseminating 

intranet best practice from corporate organisations. Their blog (

www.intranetlife.com

) 

has discussion of topical intranet management issues and extracts of research.

Intranet Focus (

www.intranetfocus.com

)  Best-  practice guidelines and links on intranets, 

portals and content management systems.

Intranet Journal (

www.intranetjournal.com

) Articles on intranet management.

ReadWriteWeb (

www.readwriteweb.com

) Site focussing on digital technology trends and 

developments in content management, web applications and social media.

SmoothSpan (

http://smoothspan.wordpress.com

) Blog by Bob Warfield covering develop-

ments in SaaS, Web 2.0 and cloud computing.

XML.com (

www.xml.com

) XML resources.