Site organisation
In their book on information architectures for the web, Rosenfeld and Morville (2002) iden-
tify several different
information organisation schemes
. These can be applied for different
aspects of e-commerce sites, from the whole site through to different parts of the site.
Rosenfeld and Morville (2002) identify the following information organisation schemes:
1
Exact. Here information can be naturally indexed. If we take the example of books, these
can be alphabetical – by author or title; chronological – by date; or for travel books, for
example, geographical – by place. Information on an e-commerce site may be presented
alphabetically, but this is not suitable for browsing.
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