A01 chaf6542 06 se fm indd

Enterprise 

application 

integration (EAI)

Software used to facilitate 

communications between 

business applications, 

including data transfer 

and control.

Activity 3.3

Overcoming limited use of intranets and extranets in a B2B company

Purpose

To illustrate solutions to limited usage of intranets and extranets.

Activity

A B2B company has found that after an initial surge of interest in its intranet and 

extranet, usage has declined dramatically. Many of the warning signs mentioned in the 

KM Column (2002) article listed above are evident. Suggest ways in which the digital 

business manager could achieve the following aims: