Task 1 Write the meaning of the given definitions

Task 1 Write the meaning of the given definitions

1. 
   the act of dividing market into different parts _________________
   
2. 
   a person who buys goods or services for their own use _____________
   
3. 
   money that is earned from doing work or received from investments ____________
   
4. 
   costing a lot of money ­­­­­­­­­­­­­_____________
   
5. 
   a general development or change in a situation or in the way that people are behaving
   

_________________

6. 
   a reduction in the usual price _________________
   
7. 
   a request to make, supply or deliver food or goods _____________
   
8. 
   when goods, parcels, etc. are taken to people's houses or places of work __________
   
9. 
   in large amounts ___________________
   
10. 
    test (something, esp. a new product) to assess its suitability or performance __________ .
    

Task 2 Complete the text by putting the adjectives in brackets into the correct form. There are seven comparatives, four superlatives and one answer that needs.
Apple: the story continues
From success to near failure and back to success. Of all the turnaround stories in the business world, perhaps Apple is the (1)_most famous. In the early 1980s, Apple computers were (2)____________ (fast ) and (3) _____________ (functional) than IBM computers, who were he (4) ______________(close) competitor. But in 1985 IBM shipped a computer using the the Microsoft Windows operating system for the first time, and this made it nearly (5)______________ (good) as an Apple. Apple was in trouble? Especially when Microsoft developed a business strategy tha was much (6)______________ (successful) that their own. Microsoft decided that it would license Windows to a variety of different PC makers, not just IBM. As a result, Windowws became the industry standard, and pple’s market share became (7) ______________ (small) and (8) _______________ (small). But Apple wasn’t finished. In 1997, they brought back Steve Jobs, the founder of the company. He concentrated on design, and Mac computers became (9) ______________ (trendy) and (10) ______________ (exciting) than boring PCs. But Steve Jobs’ (11) _____________ (great) success was in 2001, when Apple launched the iPod – the (12) _______________ (cool) music player the world had ever seen.


3. Writing task.
Write about different types of investments.
Would you invest in any of them?
In some places, homes and apartments are very expensive, and the prices keep going up.
Do you think housing prices will always go up?
Are there any companies you would like to invest in?
Why are those companies attractive?