A01 chaf6542 06 se fm indd


(i)  The company’s identity, including address. (ii)



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[Chaffey, Dave] Digital business and E-commerce 2nd book

(i) 

The company’s identity, including address.



(ii) 

The main features of the goods or services.



(iii) 

Price information, including tax and, if appropriate, delivery costs.



(iv) 

The period for which the offer or price remains valid.



(v) 

Payment, delivery and fulfilment performance arrangements.



(vi) 

Right of the consumer to withdraw, i.e. cancellation terms.



(vii) 

The minimum duration of the contract and whether the contract for the supply of 

products or services is to be permanent or recurrent, if appropriate.

(viii) 

Whether an equivalent product or service might be substituted, and confirmation as to 

whether the seller pays the return costs in this event.

M04_CHAF6542_06_SE_C04.indd   152

7/23/14   12:18 PM



153

Chapter 4  E‑environment

After the contract has been entered into, the supplier is required to provide written confirm-

ation of the information provided. An email confirmation is now legally binding provided 

both parties have agreed that email is an acceptable form for the contract. It is always advis-

able to obtain an electronic signature to confirm that both parties have agreed the contract, 

and this is especially valuable in the event of a dispute. The default position for services is 

that there is no cancellation right once services begin.

The  Out-  Law site also gives information on distance selling (

www.out‑law.com/page‑430

).


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