FOUR
Making It Happen
I
n Part One we looked externally, considering how our world is
changing. In Part Two we looked internally, considering how we
can change ourselves. In Part Three we looked around us, consider-
ing the ways we can make things better.
In this fi nal part we look to the future. We complete the journey
and bring it all together into a model that enables innovation.
Big Data, Big Innovation: Enabling Competitive Differentiation
through Business Analytics by Evan Stubbs
Copyright © 2014 by SAS Institute Inc. All rights reserved.
Published by John Wiley & Sons, Inc., Hoboken, New Jersey.
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C H A P T E R
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