What’s in it for me? Learn what drove Elon Musk to the pinnacle of success



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Elon Musk


Elon Musk
What’s in it for me? Learn what drove Elon Musk to the pinnacle of success.
There are only a few businesspeople in the world as well known and admired as Elon Musk. His successes in a range of areas – from electric cars to space travel – have established him as a household name.
But what is it that makes Elon Musk so special? These blinks lay bare his interests and passions – the forces that drove him to become the man he is today. They outline Musk’s unique passion: the desire to save mankind from destruction. It’s this goal that fueled his work on solar power, electric cars and space exploration, and, ultimately, led to his prodigious success.
In these blinks, you’ll learn

  • Why Musk married, divorced, remarried and then divorced his second wife;

  • How fornicating mice kick-started Elon Musk’s mission to Mars; and

  • How Elon Musk made electric cars really cool.

Saving the human race is what drives Elon Musk.


Achieving success in the sustainable-technology industry isn’t easy. Many try and most fail. And yet Elon Musk, founder of Tesla Motors and SolarCity, has managed to succeed not once, but twice. How did he manage it?
It comes down to the way he sees the world. Musk is not your average money-obsessed, Silicon-Valley entrepreneur. Uniquely, he possesses a kind of universal empathy. Harboring a deep care for the whole of humanity, Musk is driven by a single goal: to save us, the human race, by relocating humanity to Mars. In Musk’s view, the Earth, vulnerable to asteroids and with dwindling resources, is no longer a tenable home.
This concern never leaves his mind, and has instilled in him an unshakeable determination to get things done. Of course, this doesn’t always manifest itself well. Musk is notorious for setting unrealistic goals, assigning incredible workloads and verbally abusing his employees.
Musk even berated an employee who, instead of attending a company event, chose to be present for the birth of his child. Musk demanded that he consider where his true priorities lay. The way Musk sees it, you can either commit 100 percent to changing the history of the world, or not at all.
Love him or hate him, Musk is nevertheless respected by employees for his sense of mission. They know it brings success. And he’s no hypocrite, either. Musk’s sense of purpose is plainly evident in his grueling weekly schedule. Monday begins at SpaceX, in Los Angeles, where he works until Tuesday night. He then jets to Silicon Valley, where he spends Wednesdays and Thursdays at Tesla. Then it’s a flight back to L.A. There’s no way someone could commit to such a lifestyle without believing in what they were doing.



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