Topic How to evaluate product effectiveness

Topic
How to evaluate product effectiveness
Assessment of the quality and effectiveness of products is a prerequisite for the successful operation of an enterprise
Q
Quality is a set of properties of a product that determine its ability to meet the specific needs of consumers and meet the requirements. The quality of the product acts as the main factor in the competitiveness of the product and its success
Quality
Quality
The quality of the product for the consumer is represented as a set of properties associated directly with both the product itself and related services.
High quality and competitiveness of products is ensured by the entire marketing system - from design, pilot and serial production to sales and after-sales service, including. In this regard, the problems of quality and competitiveness are not current, tactical, but long-term, strategic.
Quality
The purpose of ensuring the competitiveness of products and the competitiveness of goods is to make a profit as a result of the successful sale of these products on the market. In turn, a product can be sold on the market only if it meets the requirements of a specific consumer.
When making purchases, each buyer chooses the product he needs among a number of similar ones offered on the market, and acquires the one that most satisfies his needs.
Competitiveness is determined by the quality and cost characteristics of the goods, which are taken into account by the buyer according to their immediate importance for meeting needs. Hence it follows that competitiveness is more fully revealed through the system of indicators, among which stand out:
Quality
Qualitative
Economic
Qualitative

Qualitative indicators of competitiveness characterize the properties of a product, thanks to which it satisfies a specific need. They are subdivided into classification and assessment.
Economic

Economic indicators of competitiveness characterize the total costs of the consumer to meet their needs with the help of a given product. They consist of purchase costs and costs associated with the cost of operating a product over its useful life.
The quantitative characteristic of one or more properties of a product that make up its quality is called a quality indicator. Distinguish between generalizing, individual and indirect indicators of product quality.
Quality
Generalizing indicators characterize the quality of all manufactured products, regardless of their type and purpose.
Individual (single) indicators of product quality express any of its properties:

• usefulness of products,
• reliability,
• manufacturability,
• aesthetics of products.

Indirect indicators characterizing product quality are fines for low-quality products, the amount and proportion of rejected products, the amount of losses from rejects, the proportion of advertised products, etc.
International quality standard 
For a product to be of good quality it should be reliable and perform all its functions smoothly.
Quality
In terms of improving and improving product quality, the planned activities are grouped into sections:
Q
Quality

• creation of new prototypes and types of products;
• astering the release of newly created samples and types of products;
• mastering the release of well-known progressive samples;
• modernization of manufactured products;
• improving the quality of manufacturing of products (in particular, introducing defect-free manufacturing, improving the grade, expanding the range with improved quality, etc.);
• introduction of new progressive standards and technical conditions;
• measures to remove obsolete products from production

The ultimate goal of any business is to make as much profit as possible. But this goal can be achieved only if we produce high-quality competitive products.
Quality
Conclusion