TOURISM-ORIENTED APPLICATION AREAS OF GEOGRAPHICAL INFORMATION SYSTEMS
Rhind (1990) categorized GIS applications with a structural approach, according to the frequently asked general questions. Bahaire and Elliott White (1999) divided them into the categories related to the main GIS functions and tourism applications (Table 1). The examples in the table show the range of tourism, recreation management, and planning applications by using tourism and GIS technology. Although there is an increase in the number of GIS applications in tourism, recreation management, and planning fields, GIS has many opportunities yet to be discovered (Boyd & Butler, 1996; Porter &
Tarrant, 2001; Farsari & Prastacos, 2004). Table 1. GIS capabilities and tourism applications (Rhind, 1990; Bahaire & Elliott-White, 1999; Farsari & Prastacos, 2004) Functional capabilities of GIS
Basic questions that can be investigated using GIS Examples of tourism applications
Data entry, storage, and
manipulation Location What is it? Tourism resource inventories
Map production Conditions Where is it? Identifying suitable locations for
development
Database integration and
management Trends What has changed? Measuring tourism impacts
Data queries and searches Routing Which is the best way? Visitor flows and management
Spatial analysis Pattern What is the pattern? Analyzing relationships
associated with resource use
Spatial modeling Modeling What if? Assessing potential impacts of
tourism development
Decision support
Tourism-oriented application areas of GIS are divided into six sections (Rhind, 1990; Bahaire & Elliott-
White, 1999):
Tourism Resource Inventories: Tourism planning and management include a lot of tools and
information to help the complex decision-making process. In this way, GIS allows storing different data
sets not only qualitatively and quantitatively but also in the spatial and a spatial way (Yianna &
Poulicos 2005). The tourism resource inventory is important due to three reasons. Firstly, it aids
planners and resource managers in decision-making on natural resource capacities and forms the basis
for creating new services. Secondly, it may help planners with the use of the most suitable resources and
the factors affecting tourism. Thirdly, its long-term tendencies in the tourism industry can be used in
creating planning problems (Boyd & Butler, 1996).
Location Suitability: GIS is used in order to decide on the area use and activities,
infrastructure opportunities, natural resources, and the potential capacity of a touristic destination.
Defining location directly or indirectly for tourism development correlates with many tourism examples.
Contrastive or supplementary area uses and activities, infrastructure condition and limiting natural
resources used to determine the present and potential capacity of a place in tourism destination are the
main geographic variables (Butler 1993; Bahire & Ellitt-White, 1990).
Measuring and Monitoring Tourism Impacts: This application identified in Table 1 includes
following tendencies and answering the question of "What has changed?". It can be used to pre-
determine the potential effects related to the following categories by following demanded parameters in
time. GIS technology allows data integrity and management in sustainable tourism development
requiring environmental, social and economic information (Farsari & Prastacos, 2004).
Visitor Flows and Management: This category includes answering to the question "Which is
the best way?" specified in Table 1. The application is mostly related to the time-space analysis in
tourism. It helps to understand and learn the behaviors of tourists and visitors (Dietvorst, 1995). GIS
enables the information flow in the subjects such as understanding the behaviors of tourists,
development of benefits such as economic gain, environment protection, activity management and a
better infrastructure (Farsari & Prastacos, 2004).
Relationships Associated with Resource Use: An answer is searched to the question "What is
the pattern" specified in Table 1. In order to describe the formation and distribution of events, scientists,
planners, and decision-makers detect a sample. As a kind of tourism or development activity, GIS is
used to determine the areas that can be disturbed by any kind. As GIS, the effect analysis identifies the
usable examples related to this category, determines and assesses potential effects on tourism
development between different components (Bahaire & Elliott-White, 1999). Environmental
argumentation is a significant problem increasing in recent years in regard to the effect, cost and benefit
665
distribution originated from tourism between various communities. Generally, environmental
argumentation increasing in undesired area uses such as pollution resources is found more effective in
low-income societies compared to the average rates. The use of GIS is strongly present in the
assessments of spatial character (Farsari & Prastacos, 2004).
Assessing Potential Impacts of Tourism Development: This application includes the
implementations processing more complex analytic characteristics of GIS and combining all features of
GIS. It also searches for a response to the question "What if?". The visual effect analysis combines
particularly a few tourism planning projects for an environment or scenery with high aesthetical values
(Millar et al., 1994; Yianna & Poulicos, 2005).
TOURISM INFORMATION SYSTEMS
Tourism Information Systems (TIS) are evaluated as a type of information systems basically
including the concepts of tourist, urban people, local administrations, businesses, technological
environment, political environment, social environment, economic environment and ecological
environment (Figure 2) (Çuhadar, 2010; Njegus, 2013; Etravelweek, 2016) .
Figure 2. Cycle in tourism information systems (Etravelweek, 2016)
In general, TISs can be defined as computer-aided systems through which tourists can access the
information they search simply and fast. TISs provide information for tourists on information,
accommodation, transportation, destination and other services. The interface of TIS forms the map or
city plan of a tourism region. In accordance with the purposes of tourists and tourism (politic, economic,
social and technological), information such as historical places, national parks, transportation routes,
lakes, etc. takes place on this map or plan. As maps are the mediators of visual information presenting
for tourists, the unlocational information for tourism must be relevant to the location information. The
system includes storage, processing, analysis of these data and their submission to users by updating
them (Figure 2). Questioning and analyses to be made in TIS depend on the information scope of the
system and analysis abilities. The scope of information is determined at the design stage according to
the user group of the system. These data need to be in the database and regularly updated (Cömert &
Bostancı, 1999; Çelik, 2005; Çuhadar, 2010; Njegus, 2013). With these systems, it is aimed to manage
the fields related to tourism, decide on planning for the future and ensure coherence with GISs
established at the following stage (Esen, 2005).
It is useful to set up Tourism Information System so as to provide an information resource for
tourists in cities, present a province, region, and country and create a basis for the infrastructure for
Geographic Information System based works. By this means, tourists coming to a city can easily learn
where and what opportunities they will have, how they will reach somewhere in the shortest way and
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which places in the city are worth seeing. Locational and unlocational data necessary to form an
infrastructure of TIS in the landscape planning process must be collected and stored in a healthy way.
CONCLUSIONS
Nowadays, tourism is a very fast growing sector. In recent years, information technology is used in
every area of life, it is influential in the establishment of the tourism potential of the city. This offers
new opportunities for tourists visiting the city. The most effective solution for storing comprehensive
information about tourism, geographic information system based on the creation of a special
information system.
Landscape planners analyze the landscape by using natural, cultural, social and economic data and
assess the results. For this purpose, Geographic Information Systems related to many occupational
disciplines are utilized to get fast and correct information in the landscape planning process, prevent
unnecessary data repetitions and make rationalist decisions. GIS is an important tool in the application
of inventory, analysis, and assessment processes to landscape values and resources in landscape
planning. In this process, tourism planning also has a significant place among the spheres of influence
of GIS. "Tourism Information System (TIS)" created for sustainable city tourism planning in the GIS
environment has a significant power in terms of tourism development, increasing effects of tourism
properties, providing economically more meaningful results and preparation of tourism-purposed
implementation development plans in tourism planning. Tourism Information Systems can be integrated
with the information systems set up for cities for other purposes.
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