CONTENTS
Introduction
Chapter 1: The Foundation of Self-Confidence
You Become What You Think About
Personal Growth is Not Easy
Your Inner Life Predicts Your Outer Life
Start with Your Inner Life
Determine Your Values
Values in Business
Clarify Your Personal Values
Values are Nonnegotiable
Values Clarification
Organize Your Values
Order of Values Forces You to Choose
Integrity Revisited
Set Peace of Mind as Your Highest Principle
Your Values are Only Expressed in Your Actions
The Law of Reversibility
The Act-As-If Principle
The Principle of Resistance
Developing Inner Strength
Chapter 2: Purpose and Personal Power
The Law of Indirect Effort
Become More Confident and Competent
Thought is Creative
The Law of Attraction
The Law of Correspondence
The Law of Concentration
The Law of Substitution
The Law of Emotion
The Power of Decision
The Importance of Goals
The Master Skill of Success
Remarkable Success Stories
Fear Holds You Back
The Comfort Zone
Resistance to Change
The Attainment of Personal Greatness
Imagine No Limitations
Categorize Your Goals
Organize Your Goals
Focus and Concentrate
Make It Measurable and Bound by Time
Make Your Plans
A Simple Technique
Chapter 3: Achieving Competence and Personal Mastery
The Edge of the Envelope
Expand Your Envelope
Self-Confidence and Self-Esteem
Build Your Own Self-Confidence
Achieving Peak Performance
Getting Into the Flow Experience
Find Your True Place
Grandma Moses
Follow Your Heart
Courage and Confidence are Essential
The Four Quadrants of Work
Examine Your Work History
Design Your Ideal Work Life
Maximize Your Return on Energy
Do What You Love
Two Questions to Test Job Suitability
Commit to Excellence
Excellence is Learnable
The Law of Accumulation
The Law of Incremental Improvement
Pattern Recognition
The Grand Masters
The Foundation of Self-Confidence
Moving to the Top
Identify Your Key Skills
Analyze Your Skill Levels
Deliberate Practice
Identify Your Key Skill
All Skills are Learnable
Your Most Valuable Financial Asset
Chapter 4: The Inner Game of Self-Confidence
The Law of Belief
The Power of Belief
The $500,000 Check
The Man on the Bridge
First Convince Yourself
The Power of Suggestion
Control Your Suggestive Environment
Control Your Emotions
Think Before You React
The Power of Self-Suggestion
Make Self-Control into a Game
The Power of Autosuggestion
A Quick Review
Take Charge of Your Life
Actions Have Consequences
Problems versus Facts
Accepting Responsibility is the Beginning
Control Your Thoughts
Positive Self-Talk
Your Interpretive Style
Practice Positive Expectations
Talk to Yourself Positively
Control Your Thoughts and Feelings
Unlimited Potential
Written Affirmations
Practice Visualization
Mental Rehearsal
Improve Your Mental Pictures
Get Your Dream House
The End of the Movie
Feed Your Mind
Get Around Positive People
Attract Positive People into Your Life
Everything Counts
Take Action Continually
Chapter 5: Capitalizing on Your Strengths
Your Area of Excellence
Choose the Right Field
Happiness and Satisfaction
Living Congruently
Courage is Essential
Follow Your Heart
Be Honest with Yourself
Compensating for Weaknesses
Developing Strength and Resiliency
You are a Bundle of Resources
Assess Your Strengths and Weaknesses
Increase Your Return on Energy
Differentiate Yourself
You are the President of You, Inc.
Join the Top 3 Percent
Designing Your Future
Find Out What You are Meant to Do
Be Prepared to Develop New Skills
Be Aware of Yourself
Invest in Yourself
Self-Analysis and Self-Disclosure
List All Your Current Skills and Capabilities
Cluster Your Roles and Activities
Set Priorities on Your Roles
Ask for Input from Others
An Important Insight
Determine What Motivates You
Make a Real Difference
Accept Your Weaknesses
Sales versus Management
Situational Weaknesses
You May Be Hypersensitive
Amenable to Education
Weaknesses are Good Indicators
Strengths and Weaknesses
Chapter 6: Triumphing over Adversity
Persistence is Essential
The Reality Habit
The Test of Character
Play Well on the Team
Crisis Management
Reversals of Fortune
The Challenge-Response Theory
Deal with the Challenge Effectively
All Civilizations Eventually Decline
The Story of Your Life
The Rise and Fall of a Business
Your Responses Determine Your Future
Problems and Difficulties Come Unbidden
Adversity and Character Development
Your Response-Ability is the Key
Responding Well to Disappointment
Crisis Anticipation
Advance Thinking and Planning
The Concept of Failure
Double Your Rate of Failure
Our Greatest Inventor
Success is a Numbers Game
Learn from Every Failure
Plan for the Future
Spread the Risk
What Could Go Wrong?
Become Intensely Solution Oriented
Never Consider the Possibility of Failure
Courage and Persistence
Chapter 7: Self-Confidence In Action
Self-Confidence is Critical
Try More Things
An Inauspicious Beginning
Early Behavior Problems
Failure from the Beginning
Laboring Jobs
Selling from Door to Door
The Big Question
The Big Turning Point
The Importance of Goals
Three Great Ideas
We Sabotage Ourselves
You Can Develop Any Quality
The Secret of Success
The Four Ds of Success and Self-Confidence
Positive Knowing versus Positive Thinking
The Gallup Success Survey
Five Essential Success Qualities
Be Good at What You Do
Self-Reliance
Intelligence is More Than IQ
Income and IQ
How is Intelligence Defined?
Intelligence Defined
Make Your Actions Congruent
Avoid Self-Delusion
Getting the Job Done
Get Onto the Fast Track
Do What the Top People Do
Plan Your Work and Work Your Plan
Do Your Work Quickly and Well
Dedicate Yourself to Continuous Learning
Take Continuous Forward Action
Be Your Own Cheerleader
Control Your Mental Pictures
Develop Discipline and Courage
Take Excellent Care of Yourself
Speak Up with Confidence and Clarity
Practice No-Limit Thinking
About the Author
Brain Tracy: Speaker-Author-Consultant
Index
Cover design: Paul McCarthy
Copyright © 2012 by Brian Tracy. All rights reserved.
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