The General Theory of Employment, Interest, and Money



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Keynes Theory of Employment

a
), (
b
) and (
c
) are themselves partly 
dependent on the complicating factors (2), (3), (4) and (5) which we have not yet considered. For 
the schedule of liquidity-preference itself depends on how much of the new money is absorbed into 
the income and industrial circulations, which depends in turn on how much effective demand 
increases and how the increase is divided between the rise of prices, the rise of wages, and the 
volume of output and employment. Furthermore, the schedule of marginal efficiencies will partly 
depend on the effect which the circumstances attendant on the increase in the quantity of money 
have on expectations of the future monetary prospects. And finally the multiplier will be influenced 
by the way in which the new income resulting from the increased effective demand is distributed 
between different classes of consumers. Nor, of course, is this list of possible interactions complete. 
Nevertheless, if we have all the facts before us, we shall have enough simultaneous equations to 
give us a determinate result. There will be a determinate amount of increase in the quantity of 
effective demand which, after taking everything into account, will correspond to, and be in 
equilibrium with, the increase in the quantity of money. Moreover, it is only in highly exceptional 
circumstances that an increase in the quantity of money will be associated with a 
decrease
in the 
quantity of effective demand. 
The ratio between the quantity of effective demand and the quantity of money closely corresponds 
to what is often called the 'income-velocity of money';—except that effective demand corresponds 
to the income the expectation of which has set production moving, not to the actually realised 
income, and to gross, not net, income. But the 'income-velocity of money' is, in itself, merely a 
name which explains nothing. There is no reason to expect that it will be constant. For it depends, 
as the foregoing discussion has shown, on many complex and variable factors. The use of this term 
obscures, I think, the real character of the causation, and has led to nothing but confusion. 
(2) As we have shown above, the distinction between diminishing and constant returns partly 
depends on whether workers are remunerated in strict proportion to their efficiency. If so, we shall 
have constant labour-costs (in terms of the wage-unit) when employment increases. But if the wage 


150
of a given grade of labourers is uniform irrespective of the efficiency of the individuals, we shall 
have rising labour-costs, irrespective of the efficiency of the equipment. Moreover, if equipment is 
non-homogeneous and some part of it involves a greater prime cost per unit of output, we shall have 
increasing marginal prime costs over and above any increase due to increasing labour-costs. 
Hence, in general, supply price will increase as output from a given equipment is increased. Thus 
increasing output will be associated with rising prices, apart from any change in the wage-unit. 
(3) Under (2) we have been contemplating the possibility of supply being imperfectly elastic. If 
there is a perfect balance in the respective quantities of specialised unemployed resources, the point 
of full employment will be reached for all of them simultaneously. But, in general, the demand for 
some services and commodities will reach a level beyond which their supply is, for the time being, 
perfectly inelastic, whilst in other directions there is still a substantial surplus of resources without 
employment. Thus as output increases, a series of 'bottle-necks' will be successively reached, where 
the supply of particular commodities ceases to be elastic and their prices have to rise to whatever 
level is necessary to divert demand into other directions. 
It is probable that the general level of prices will not rise very much as output increases, so long as 
there are available efficient unemployed resources of every type. But as soon as output has 
increased sufficiently to begin to reach the 'bottle-necks', there is likely to be a sharp rise in the 
prices of certain commodities. 
Under this heading, however, as also under heading (2), the elasticity of supply partly depends on 
the elapse of time. If we assume a sufficient interval for the quantity of equipment itself to change, 
the elasticities of supply will be decidedly greater eventually. Thus a moderate change in effective 
demand, coming on a situation where there is widespread unemployment, may spend itself very 
little in raising prices and mainly in increasing employment; whilst a larger change, which, being 
unforeseen, causes some temporary 'bottle-necks' to be reached, will spend itself in raising prices, as 
distinct from employment, to a greater extent at first than subsequently. 
(4) That the wage-unit may tend to rise before full employment has been reached, requires little 
comment or explanation. Since each group of workers will gain, 

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