The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future

Don’t Be a Firefighter: Work on Your Business
 
Regardless of which path you take, as your project grows in scope, you can
find  yourself  spending  all  your  time  responding  to  things  and  little  time
actually creating anything. The solution to this common problem is to focus
on working on your business as opposed to in it. When you’re operating the
business, you spend time putting out fires and keeping everything running
as it should. Working on the business requires a higher-level approach.
Every  morning,  set  aside  forty-five  minutes  without  Internet  access.
Devote  this  time  exclusively  to  activities  that  improve  your  business—
nothing that merely maintains the business. Think forward motion … What
can you do to keep things moving ahead? Consider these areas: