Alliances and Innovation strategies
In some certain cases, it was possible to return products of major suppliers since they have worked in the cooperation. Mark is also willing to publish magazine on monthly basis, electronic magazine was involved with comment sections. They want to expand their business globally; alliance strategy can be used in this situation.
Relationship between business strategy and information system
I
Figure 1
nformation system is becoming impartial part of any business strategy by offering improved decision making, customer and supplier intimacy and others. To achieve competitive advantage, business are using information system to tight performance standards, it also lets flexibility and organizational arrangement be arranged. IS used to correspond to web services, hybrid and traditional as well as stable system. With the aid of SCM and KM, IS offers wide variety of services through these systems. Supply chain management manages the processes of manufacturing, sourcing and distributing services. Usually big companies use SCM in their business. Knowledge management supports the flow of ideas and develops customer service, employee retention being used appropriately. If approaches are used properly KM can result in efficiency, productivity and increase in revenues. Business strategy assign the goals, tactics and objectives and IS uses hardware, software and applications also data basing to achieve business goals. CRP also plays significant role in business cycle of the business. Goal of CRP is also shorten the costs of production of any product, open free communication among manufacturers. IS and IT enables firms to produce new type of product or service, models. With aid of IS, music industry is experiencing dramatic changes the way its suppliers run their business. Another obvious example can be seen in Apple, this company is using IT and IS to create and produce new type of gadgets. Real time data has been introduced to business by IS to ensure that supplier has understanding what his customers in real time. It also enables managers to make critically correct and customer caring decisions. Marketing is almost entirely has been covered by IS to do marketing research, segmentation or find niches. Mainly Information system is also involved in e-business since it creates competitive advantage while competing against rivals.
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