South Beach at Long Branch Reaches New Project Milestones



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NEWS RELEASE
FEM South Beach Urban Renewal, LLC

350 Ocean Avenue



Long Branch, New Jersey 07740
Media Contact: Catherine DeMaria / catherine@caryl.com / (201) 796-7788
South Beach at Long Branch Reaches New Project Milestones

Renderings of Interiors and Common Areas Unveiled by Renowned Designer Steven G.; Preconstruction Pricing Released at Recently Held VIP Event
LONG BRANCH, N.J., March 3, 2017 – South Beach at Long Branch recently hosted an upscale reception for over 90 enthusiastic guests to preview conceptual renderings of the interiors and common areas of the ultra-luxurious residential project. Attendees hailed from Long Branch and surrounding areas, representing a demographic mix of entrepreneurs, professionals, semi-retired and retired adults.
South Florida-based interior designer Steven Gurowitz, president of Interiors by Steven G, unveiled detailed residential layouts, common area amenities and room design aesthetics. Additionally, the project received DCA (Department of Consumer Affairs) approval, and as a result, pre-construction pricing was released at the premiere event held at The Avenue, in Long Branch, NJ.
Currently under construction, South Beach at Long Branch is rising on 1.7 oceanfront acres between Ocean Avenue and Ocean Boulevard, at the intersection of North Bath Avenue. It will include 47 one- to five-bedroom customized designed residencies, ranging from 1,352 to 3,382 square feet, with pre-construction pricing starting at $1.2 million. Completion is slated for spring 2019.
Prospective buyers who attended the reception previewed schematics displaying specifications of the building layout, unit locations and lavish common area amenities. A variety of artistic renderings provided a conceptual depiction of the living/guest rooms, kitchens and bedrooms as well as the lavish indoor and outdoor amenities that make this property so unique.
“The style of South Beach at Long Branch is sleek, sophisticated and personifies five-star luxury,” stated Steven G. “We are using the finest materials for the design, such as Italian porcelain in all kitchens, and floor-to-ceiling windows to create beautiful, airy living spaces set against the backdrop of the sea. The rich beauty of the interior extends to our outdoor living areas characterized by expansive patios, raised sand decks, an infinity edge salt water pool and lush landscaping.”
Mimi Feliciano, CEO of FEM South Beach Urban Renewal (FEM) and her spouse, Edwin, President of FEM Realty Group, shared their passion for the project and acknowledged their appreciation for the support from Long Branch officials, colleagues, clients, family and friends. “We love Long Branch and we want to be here,” said Mimi. “We have assembled a fabulous team, and with them, we have made many important choices on the design and construction materials that will have lasting impact.”
“This is a very special project,” added Edwin. “There is nothing like it – a slice of paradise on the ocean in the backyard of the NY metropolitan area.”
Construction Accelerates; Interest Grows with the Arrival of Warm Weather
As the warm weather arrives and construction accelerates, interest is growing among residents and prospective buyers according to the developers. “We are pouring concrete and putting in the footings and foundations in the next 90 days,” explained Mimi.
Key members of the architectural, construction and design teams attended the event, including construction managers David Ulassin and Jared Yorder of Cornerstone Construction; interior designers Brian Dumervil and Steven Gurowitz of Interiors by Steven G.; site engineer John Buletza of Nelson Engineering and architect of record Stephen Carlidge of Shore Point Architecture.
The property is situated at the southernmost point of the city’s Beachfront South redevelopment area, just two blocks from Pier Village, a mixed-use oceanfront development, with additional proximity to West End. The upscale condominium sales offices are located at two convenient locations in the Garden State: on-site in Long Branch, in Monmouth County, and in Montville, in Morris County.
“Long Branch is a hub of revitalization, and the rich amenities and oceanfront residencies will redefine living in a community rich in environmental beauty, culture and leisure,” noted Mimi. “The launch of residential sales and the next phase of building advances the project significantly as Ocean Avenue continues its metamorphosis.
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