Social networking. Creating own blog



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SOCIAL NETWORKI-WPS Office


SOCIAL NETWORKING.
CREATING OWN BLOG.
What is Social Media?
Social media is a dynamic online medium that has changed the way we work. Similar to traditional media, social media offers opportunities to collect and share news, communicate with audiences and advocate for change. However, unlike traditional media, social media allows for this to happen on the Web in real-time through highly interactive global or regional social networks.
The most popular social media platforms include Facebook, YouTube, Twitter, Google+, LinkedIn, Instagram and Pinterest. However, new platforms emerge daily, and staying abreast of these developments is critical to social media success. Sharing quality content is also important. Content should be honest and genuine to help build trust, and engaging to organically grow an audience. Posting simply out of obligation is not a good strategy. Posting interesting, compelling and thought-provoking content is the key to success.
It is important to remember that traditional media ethics rules apply to social media. Nothing said or done on social media is truly private. Anything you post is a direct reflection of you or the organization you represent.
Who Uses Social Media?
Social media is popular among a diverse array of citizens, government agencies, non-governmental organizations (NGO) and businesses around the world. It serves as a means for individuals to make new friends, for government agencies to interact with their constituencies, for NGOs to organize grassroots movements and for businesses to promote their brands.
There are nearly 1.75 billion social media users worldwide.1 Geography can play a large role in determining what platforms people use, based on what they have access to in their given location. For example, Facebook has the largest number of active users of any social networking site, but the platform is banned in China by the government, forcing its residents to use other social media platforms.The prohibitive cost of broadband services also impacts access to social media in developing countries.

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