Combine different approaches
Using only one of these approaches is not a valid technique, as your posting activity might seem
too automated and predictable. You should combine all of these approaches and create a
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strategy that will combine the most important and the most helpful aspects of each of these
approaches, in order to guarantee that you get the best results from your social media activity.
There is no perfect formula on how to combine different posts, but you need to adapt the
posting activity to your business and to your audience. You need to implement different
characteristics in order to provide diversity to your audience and in order to be perceived as
interesting, reliable, professional, etc. in the same time. This is how you create a personality on
social network which is complete and worthy of following.
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