Scientific progress volume ǀ issue ǀ

ǀ
ISSUE 2 
ǀ
2022 
ISSN: 2181-1601
Uzbekistan
 
www.scientificprogress.uz
 
Page 975
and interdisciplinary forces that play a critical role in tourism development. While 
overall the field of tourism has been abundantly researched, there are certain areas 
where there is a paucity of research, namely, competition analysis, branding and 
positioning. Our research contributes to this extremely important but relatively less 
researched subject. Specifically, we study the relationship between destination 
development and its brand image. We develop a conceptual model which identifies 
various constructs, processes and linkages involved in the relationship between 
destination development and its brand image. We propose that the brand image has 
three components corresponding to the three stages of consumption/travel, namely, pre-
travel, during travel, and post-travel. In developing this model we draw upon the 
interdisciplinary nature of tourism and discuss a variety of influences, such as, 
economic, social, cultural, political and psychological factors. 
These are the products and services created primarily for the tourists and also for 
the locals. These products need a great share of investments in private sector. A few of 
them are: 

Accommodations; For example, Taj, ITC Hotels. 

Transportation; For example, Owning taxis, luxury buses, and boats. 

Retail Travel Agents 

Tour Operators 

Shopping Centers such as malls 

Cinema Theatres such as PVR 

Restaurants for Food and Beverages 

Tourism Information Centers 

Souvenirs Outlets 

Museums, Temples, Gardens, and Theme parks 

Residents Oriented Products (ROP) 
Here, the products and services are created mainly for the local residents staying at a 
particular tourist destination. This category requires investment in public sectors more. 
Some of them are: 

Hospitals 

Public Parks 

Banks and ATMs 

Petrol Pumps 

Postal Service 

Intangible Products of Tourism 
They include: 

Bookings of accommodations, theatres, and at various sites. 

---

SCIENTIFIC PROGRESS
VOLUME 3