Plan: The basic roles of mass media in our life

Newspapers[edit]
Main articles: List of newspapers in the United Kingdom and History of British newspapers
Traditionally British newspapers have been divided into "quality", serious-minded newspapers (usually referred to as "broadsheets" because of their large size) and the more "tabloid" varieties. For convenience of reading many traditional broadsheets have switched to a more compact-sized format, traditionally used by tabloids.
The Guardian is a liberal, "quality" broadsheet and the Financial Times is the main business newspaper, printed on distinctive salmon-pink broadsheet paper.^[34] Scotland has a distinct tradition of newspaper readership (see list of newspapers in Scotland). The tabloid Daily Record has the highest circulation of any daily newspaper, outselling The Scottish Sun by four to one, while its sister paper the Sunday Mail similarly leads the Sunday newspaper market. The leading "quality" daily newspaper in Scotland is The Herald, though it is the sister paper of The Scotsman, and the Scotland on Sunday that leads in the Sunday newspaper market.^[35] In November 2014, a new newspaper was launched in Scotland called The National.^[36]
Reach plc operates 240 local and regional newspapers in the United Kingdom as well as the national newspapers Daily Mirror, Sunday Mirror and The People, purchased Northern & Shell in 2018, thus adding the Daily Express and Daily Star to its stable.^[37][38] In 2018 TheGuardian.com, News UK (The Times, The Sunday Times, The Sun) and The Daily Telegraph created a joint platform for advertisers to buy online adverts across the multiple leading news websites, called The Ozone Project.^[39] Later in the year Reach plc joined the platform, bringing nearly all of UK's national newspapers onto the platform.^[40] As of 2020, the newspaper with the highest circulation is the Metro with 1,426,535 readers.^[41] The Sun and other tabloid daily newspapers have seen a drop in circulation.^[41]