Pearson New International Edition International pcl tp indd 1

REVENUE MANAGEMENT
295

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guest will be expensive to relocate. In most cases, the hotel that has walked a guest
must pay at least the following costs:
•
Transportation to the relocation property
•
Telephone calls made by the guest to inform those who need to know about
the change in lodging accommodations. With the increased use of cell tele-
phones, this practice may someday cease; for now, however, complimentary
phone calls are viewed by guests as a minimum courtesy to be offered by the
hotel forcing the walk.
•
Cost of the first night’s room and tax charges at the relocation hotel