T he r eader ’

 
 

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68 Chapter 14, Reading in Mathematics and Computer Sciences 
2. The pattern of organization that the author uses to get her point across is 
A. listing. 
B. description. 
C. cause-effect. 
3. Why do you suppose not putting your last name on the Internet is recommended? 
A. because there is a Federal law against it 
B. because professors want to grade your Web page without knowing who you are 
C. because Web pages contain personal information, and persons you don’t know could 
obtain it 
4. A good title for this piece would be 
A. “Creating and Designing a Web Page.” 
B. “Building Your Own PC.” 
C. “Tripod: A Free Internet Service Provider.” 

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NAME______________________________DATE____________________SCORE__
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CHAPTER 15: Reading in the Business Disciplines 
TEST A
 
Answer the multiple-choice questions based on the content of the chapter. 
1. If you are interested in planning and controlling the inflow and outflow of a company’s 
monetary resources, you should major in what business major? 
A. marketing 
B. accounting 
C. finance 
2. Which of the following is not considered the main purpose for conducting business in today’s 
markets? 
A. profit 
B. people skills 
C. conflict resolution 
3. Both management and marketing include the study of
A. systems and formulas. 
B. investments. 
C. human behavior. 
4. A CEO of a car company wants to cut company costs and increase productivity. In terms of 
“directing,” he will 
A. monitor the employees. 
B. guide and motivate employees. 
C. become more bureaucratic.
5. In most management textbooks each chapter begins with 
A. management terms that interest the reader. 
B. business scenarios that illustrate key management issues. 
C. questions that motivate the reader. 

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70 Chapter 15, Reading in the Business Disciplines 
 
6. Stated right after the introductory scenario in most marketing textbook chapters are the
A. chapter objectives. 
B. inserted boxes. 
C. chapter titles. 
7. If a company employs 70,000 workers and 5,000 of the workers are laid off from their jobs, 
the company is said to be 
A. delegating. 
B. compensating. 
C. downsizing. 
8. The acronym “POP” is an example of a key
A. business administration term. 
B. marketing term. 
C. management term. 
9. Of the following, the one most likely to require an accounting degree would be
A. salesman. 
B. statistician. 
C. auditor. 
10. The economist would be most interested in
A. taxation of imported goods. 
B. predicting the weather. 
C. management styles in Japan. 
BONUS QUESTIONS
11. Characteristics of marketing textbooks include all of the following except 
A. buying habits and targeting a market. 
B. management processes and organization. 
C. methods of pricing as well as methods of advertising. 

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Chapter 15, Reading in the Business Disciplines 71 
12. Accounting textbooks especially feature
A. many opportunities to practice. 
B. business scenarios. 
C. chapter objectives. 
13. Economic and finance textbooks feature 
A. definition of terms. 
B. manager’s notes. 
C. graphs and applications. 
14. Goals of college business courses include all of the following except 
A. teaching leadership. 
B. teaching how to maintain the status quo. 
C. social responsibility in caring for the environment. 
15. Determining the best way to arrange a businesses’s resources into a structure is called 
A. organizing. 
B. planning. 
C. controlling. 

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72 Chapter 15, Reading in the Business Disciplines 

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NAME_____________________________DATE___________________SCORE____
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CHAPTER 16: Reading Vocational and Technical 
Material