Managing Ethical Behavior
Spurred partially by increased awareness of ethics
scandals in business and partially by a sense of enhanced corporate consciousness about
the distinction between ethical and unethical behaviors, many organizations have reem-
phasized ethical behavior on the part of employees. This emphasis takes many forms, but
any effort to enhance ethical behavior must begin with top management. It is top man-
agers, for example, who establish the organization’s culture and define what will and
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