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651

bandwidth 105, 651

Barclays (case study) 447–8

Barnett, E. 506

Baron, R. 431

Barrett, M. 206

Barrett, T. 613

Index

Note: Terms which feature in the Glossary have emboldened page numbers.

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Index

barriers

to adoption of e-commerce 131, 138

to e-procurement 310

Bart, Y. 136, 402

Basu, D. 155

Baye, M. 374

Bayne, K. 641

BBC 587, 588

Bedford, S. 435

behavioural ad targeting 131, 140–1, 

430, 651

behavioural segmentation 355

benchmark comparison of corporate 

websites 342

Benjamin, R. 54, 272

Berners-Lee, Tim 115

BERR 573–4, 580

Berryman, K. 55

Berthon, P. 212

Berton, B. 406

bespoke development of digital 

business systems 602, 651

Best Buy (case study) 419–20

best-of-breed systems 94, 169

Betfair (case study) 26–8

Bevan, N. 538, 539, 544, 548

Bezos, J. 642–6

Bhojani, S. 326–8

big data 533–6, 651

Binney, D. 505

Bitner, M. 364

Blackcircles.com 43–5

blacklist 584, 651

Blanc, X. 398

Blanks, K. 470

blog 7, 417, 651

blueprints 552, 651

BlueScope Steel 253–5

Boardman, T. 72

Bocij, P. 500, 522, 531, 610

Boddy, D. 500

Boehringer Ingelheim (case study) 

298–9

Boo.com (case study) 234–7

Booms, B. 364

boot-sector virus 577, 651

Booz Allen Hamilton 34, 158, 163

Bosomworth, D. 70

Bosworth, Andrew 10

botnet 583, 651

bounce rate 408, 651

Bounds, D. 69

Bourne, M. 623

Boyd, D. 19, 418

Braithwaite, A. 256–7

brand and trademark protection laws 

130

brand equity 379, 651

brand identity 379–80, 651

branding 378, 651

BrandNewWorld 402

brands 378, 651

balance with aggregators 201–2

online importance of 380–1

Brewer, J. 206–7

bricks and mortar or multichannel 

business 66, 651

Bridgewater, S. 161–2

British Airways (case study) 187–8

British Computer Society 585

broadband connection 103, 651

Brogan, C. 510

BrownCraggs &Co. 342

browser-based measurement 633

Bryner, S. 263

Brynjolfsson, E. 78, 240, 241, 365

Buchler, A. 488

budgeting in digital business 639–46

bundling 366, 651

business continuity management (or 

disaster recovery) 577, 651

business intelligence 501, 651

business models 225, 651

for e-commerce 58–66

online intermediary revenue 

models 62–6

online publisher models 62–6

revenue models 62

calculation of 64–5

business models in digital business 

definition 225–8

business process automation (BPA) 

480, 651

business process improvement (BPI) 

480, 651

business process management (BPM) 

479, 651

business-alignment strategy 237

business-impacting IS strategy 237

business-to-business (B2B) 28, 652

change management at 473

electronic marketplaces, exchangex 

and hubs 316

ER modelling 533

invoice processing, transforming 527

marketplaces 314–19

failures 316

limited adoption of 316

from neutral to private exchanges 

316–17

objectives and performance 

indicators 345–6

types 318–19

trading in e-environment 161–2

web services, using 101

business-to-consumer (B2C) 28, 652

Butler Group 455

buyer-controlled sites 56

buyer-oriented sites 56

buy-side e-commerce 14, 652

buy-side threats in digital business 

strategy 202

intermediaries’ power 202

suppliers’ power 202

C2B (consumer-to-business) 28

Cai, S. 447

Cairns, S. 155

Cambridge Consultants (case study) 

306–7

Campbell Soups 281

CAN-SPAM Act (USA 2004) 145

capability maturity model 198, 230–2

card sorting (web classification) 552,