Algorithms For Dummies

 

»

Fraud detection: Revealing how certain persons and facts are related in 

unexpected ways

 

»

Product recommendation: Suggesting products that a person with a certain 

affinity might like

Going Beyond the PageRank Paradigm

In recent years, Google has done more than introduce more ranking factors that 

modify the original PageRank algorithm. It has introduced some radical changes 

that leverage page content better (to avoid being fooled by the presence of certain 

keywords) and has adopted AI algorithms that rank the relevance of a page in a 

search result autonomously. These changes have led some search experts to 

declare that PageRank doesn’t determine the position of a page in a search any 

longer (see 

https://www.entrepreneur.com/article/269574

). They still debate 

the question, but it’s most likely safe to assume that PageRank is still powering 

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  PART 3